Auguste The Label | Rochelle Midi Dress - Sterling Red

Sale price$279.00 AUD

Size: XS
Auguste The Label Size Guide

Size & Fit Guide — Auguste The Label

Fit tip: Use your body measurements as a guide. If between sizes, size up for a more relaxed fit.

Size conversions

XS S M L XL XXL
AUS 6 8 10 12 14 16
USA 2 4 6 8 10 12
UK 6 8 10 12 14 16
EU 34 36 38 40 42 44

Body measurements (cm)

XS S M L XL XXL
Bust 82 86 91 96 101 106
Hips 89 93 98 103 108 113
Waist 62 67 72 77 82 87

Need help choosing a size? Message us with your bust/waist/hip measurements.

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Auguste Rochelle Midi Dress in the Sterling print.

The Sterling print is doing a specific kind of work on the Rochelle — it's not one print but a conversation between two: paisley florals on a vibrant red base, running alongside contrasting polka dots in a combination that reads as eclectic and considered at the same time. The palette is full-bodied rather than delicate, and the print has a vintage quality that suits the Rochelle's construction precisely: a bias-cut silhouette that sits close to the body at the bodice and falls to a draped asymmetrical hemline with godet panels for movement.

The fabric is 70% rayon and 30% viscose — lightweight, non-stretch with a soft drape and hand feel that falls beautifully on the bias cut. The dress moves with the body in a way that woven cotton doesn't: each step releases the godet panels and the hem shifts slightly, giving the Rochelle a fluidity that makes it feel alive to wear. The construction is precise — V-necklines at both front and back, a sleeveless design, under-bust seam with soft gathers, and an invisible side zip — but the impression is of ease.

Style Advise: The Rochelle is self-sufficient — it wants simple styling. Strappy heeled sandals or a flat slide, a small structured bag in nude or tan, and jewellery kept to a minimum. The print handles the visual work; the rest should stay clean. A structured blazer in a neutral tone worn open over the shoulders is an easy way to add warmth for an evening without competing with the print.

Fit Advise: True to size. Bias-cut silhouette fits to the body and falls to a draped hem — the fabric is lightweight and non-stretch. Model is 178cm and wears a Size S.

Product Details

  • V-neckline at front and back
  • Sleeveless design
  • Under-bust seam with soft gathers
  • Godet panels for added movement and fluidity
  • Asymmetrical hemline
  • Bias-cut silhouette
  • Sterling print — paisley florals and contrasting polka dots on a vibrant red base
  • Invisible zip fastening at side seam

Material / Fabrication: 70% Rayon, 30% Viscose — lightweight, non-stretch with a soft drape and hand feel that falls beautifully on the bias.

Garment Care: Cold hand wash.

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